What do you get when you recreate the Arctic in Mexico City for Bud Light’s Ritas with Los Perez?

Certainly a super fun, totally ridiculous, classically Los Perez spot, shot on green screen locally for BBDO, produced by us of course..

We won’t spoil all the elements of this one, because there are certainly a lot. Just picture native Inuits, a slew of seals, some playful polar bears, and a lot of colorful infusion courtesy of Bud Light’s Ritas, the favorite beer brand’s take on a margarita.

Watch the spot above and take a peek behind-the-scenes to see how we made snow fall during the summer in Mexico.