From Our Friends: Adam Hashemi + RESET Content

We’ve been big fans of Adam Hashemi’s work for quite some time. With a pedigree that includes music videos, global campaigns, and exciting films for the likes of Nike, Samsung, Audi, and more, it’s hard not to be impressed with his film prowess.

One of our recent favorites is the spot he crafted with our friends at RESET Content for Coca-Cola. Titled “Every Drop,” the spot serves as a call-to-arms for companies across the world to work towards conserving the planet—specifically when it comes to clean water.

For Coca-Cola, this means replenishing every drop they use to make the products we all know and love. From scenic shots that highlight the natural beauty that’s all around us to moments inside Coca-Cola factories, the spot seamlessly showcases the people-first mentality that Coca-Cola strives to enact each and every day to not only better their customers, but to help save our planet.

The project is yet another example of Adam’s stunning work, and we can’t wait to see what’s next!