The Other ‘Nearshoring’: Film and TV Production Booms in Mexico

More than $5 billion in foreign direct investment flowed into the film and video industry in 2022.

<p>Fireflies 2022, photo by Matt Maynard </p>

Pedaling Against Cancer: The Fireflies Patagonia Ride

  “This ride is not for the faint of heart, but neither is cancer” For the second time, one of The Lift’s family members is attending The Fireflies Patagonia, the annual bike ride to fight cancer, one pedal at a time south of the hemisphere.  The event, which takes place from March 2 to 12,…

The British Arrows partnering with The Lift to expand global reach

The shortlist for this year’s awards was released and features an impressive array of ads across a range of categories.

The Lift Named #1 Latin American Production Company by The Immortal Awards

We were honored to kick off 2023 with industry-wide recognition of The Lift’s production prowess from LBBOnline’s Immortal Awards, where we took home the award for #1 Production Company in Latin America.