https://www.youtube.com/watch?v=kQ7kWpTrtJw

Branded content is at its finest in the collaborations between Johnnie Walker Blue Label and RSA’s Jake Scott.

In a pair of spots that aired roughly a year apart, Jake Scott and Anomaly tell the tale of two magnificent bets placed by Jude Law and Giancarlo Giannini, the first along the British Virgin Islands and the second in Italy.

It’s sort of the dream project when working with any brand – to create something that tells a really engaging story that people immediately are intrigued by and want to watch and share. Both journeys are a thrill to watch and impeccably-directed by Jake Scott himself, and have earned the campaign honors across One Show, Cannes, and beyond.

The film and its sequel are absolutely delightful to watch if you’ve got 20 minutes or so to spare. Enjoy!

https://www.youtube.com/watch?v=kzME9i03PpI