Bridging culture, accessibility, history, and deliciousness.

Photo By Thomas Bravo | Mexico, September 2008 Food has always been the epicenter of culture. For Mexican Cuisine, food intersects with family, language, communication, history, environmentalism, and more. With great attention to these nuances and details, Diana Kennedy spent her life documenting and sharing the regional food cultures of Mexico. The British-born cook and…

Straight 8’s annual Shootout is a test of wit and creativity. Fit for the most daring and innovative minds, The Lift worked alongside director and longtime friend Alex Kahan to create “Baba,” a too-close-for-comfort drama, within the strict guidelines of the competition. The rules of the Shootout mandate that participants shoot a 2.5 minute film…

The bicycle-boom took over the world and maintained a strong hold in Mexico City which has only grown since bikes have become more accessible and affordable over the years.

From The Lift’s inception through today, we have worked to position Mexico City – and our country at large – as the epicenter of audiovisual production.

Congratulations to our friends and family nominated for this year’s AICP Awards!

Bridging our passions for environmental preservation and the natural beauty and cultural richness of Mexico.

Italian director Francesco Calabrese is not the first to fall in love with Mexico. While working on a previous project, he became deeply connected to our country and those working in the audiovisual industry here and knew it was the perfect place to engage with other creatives.

The Lift’s Lisette Poole attended this year’s International Pyrotechnics Festival in Tultepec. Read more to hear from attendees on their experience and to see images taken by Lisette herself.