The Gunn Report has compiled the 20 best ads of the 21st Century (so far) and Yael Staav’s poetic work for Dove holds some serious rank.

While the list isn’t ordered by popularity, The Gunn Report, which has released their annual list since 2000, provides thirty top selectiosn and allows people to choose their top 10.

Dove Self Esteem Fund’s “Evolution” directed by Yael Staav (and Tim Piper) and from Ogilvy & Mather, Toronto was part of a campaign aimed to showcase real beauty. The spot premiered in 2006 to critical success, winning two Cannes Lions Grand Prix awards, top honors at the LIA and an Epica D’Or, among others. “Evolution” was viewed more than 12 million times in its first year and has spawned spin-offs and parodies through advertising, film and entertainment.

Watch the spot above, and kudos to our own Yael Staav as well as all of those included in the century’s top 20!