Introducing: The Nescafé Alarm Cap.
In 2014, Nescafe decided to renew its image. The Lift was part of this important milestone, working with Publicis in order to deliver a final product that would connect with Nescafe lovers, trendsetters and mayor celebrities.
This project fulfilled all expectations. It was well rounded with brand spirit, taste and supreme care for the details, just as the biggest coffee brand in the world would expect.
Here’s another case study we produced for Publicis in 2012.
We are really happy to share all the coverage obtained around the world with this amazing idea:
Fast Company Co.CREATE & Co.DESIGN
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