https://www.youtube.com/watch?v=r1sAlk6ls4c
You’re familiar with Joe Pytka’s work, because well, you have to be.
He has directed over eighty Super Bowl commercials, and been named in USA Today’s Super Bowl Ad Meter Poll seven times. One of his commercials for Nike, Hare Jordan, was so successful it was turned into a feature film, Space Jam, which he directed as well. A personal favorite of ours is “Security Camera” for Pepsi, which also one the best ever Super Bowl ad in history from the aforementioned USA Today poll (watch above).
He’s directed feature films, commercials, PSAs, and iconic music videos like “The Way You Make Me Feel” for Michael Jackson and “Free as a Bird” which earned him the Grammy for Best Short Form Music Video in 1997. His accolades include Cannes Lions, One Club awards, Grammys, Emmys, DGA awards, ADC awards, and most recently this past year, Pytka was honored with the DGA Lifetime Achievement Award.
There probably aren’t enough adjectives to describe the director’s prolific impact on this industry so enjoy some of the highlights listed.