Spot On: Skunk’s Saman Kesh
If you’re looking to be excited by the work of Skunk’s Saman Kesh, look no further than the introductory quote on his website.
Remembering Eduardo Martinez Solares
We are deeply saddened by the loss of a great artist. Lalo passed away earlier this week, today we remember his legacy.
From Our Friends: RESET Content’s Markus Walter
Markus Walter is a fantastic director across branded content, music videos, and narrative film.
Pucho Mentasti directs Así Somos for Tecate
Nomades is out with a new spot for Tecate that is equal parts rock and roll and all out cerveza-fueled adventure, directed by Pucho Mentasti and produced by us here at The Lift.
We are excited to welcome MANSON to The Lift’s roster!
There's a new creative addition to The Lift family, arriving by way of Spain.
Cascades of color with Nissan and Nunchaku’s Roi Ricci
An explosion of color characterizes this fun spot for Nissan, directed by Roi Ricci and shot in collaboration with Nunchaku from agency Terán / TBWA.
Spot On: Sanctuary Content’s Cole Webley
Sanctuary Content's Cole Webley has directing some of the most compelling, realistic, and raw stories you can find across the industry, for brands like Purina and New Balance.
Around the world with Arts & Sciences’ Matt Aselton for Delta
The airport ritual is universal.
Touring Luis Barragan’s Cuadra San Cristóbal
Cuadra San Cristóbal sits just outside Mexico City, as a stunning equestrian estate designed by architect Luis Barragan.
Gabe Ibañez charts new paths for Nissan
The Nissan Pathfinder is front-and-center in a new campaign for the local market from Gabe Ibañez.
Spot On: Furlined,’s Henry Hobson
Henry Hobson is a gifted director across commercials, branded content, and features.
There’s never-ending great work from Epoch Films
Epoch Films is always up to something exciting.
Bullitt’s Diego Contreras is back with an invigorating film for Reebok
We welcomed Bullitt’s Diego Contreras back to Mexico to shoot an inspiring new brand film for Reebok.
Spot On: RESET Content’s Adam Hashemi
We’re excited to have Copenhagen-born RESET Content director Adam Hashemi in Mexico for an upcoming project.
FKA twigs Directs Nike’s “Do you believe in more?” Campaign
FKA Twigs is Nike’s new ambassador, and she creative directs an entrancing new campaign for the brand.
A Year (and then some) in Slates
There’s no film moment more iconic than the clap of the slate and the yell of “action.”