ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Spot On: Skunk’s Saman Kesh

If you’re looking to be excited by the work of Skunk’s Saman Kesh, look no further than the introductory quote on his website.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE, THE INDUSTRY WE LOVE

Remembering Eduardo Martinez Solares

We are deeply saddened by the loss of a great artist. Lalo passed away earlier this week, today we remember his legacy.

ALL, THE WORK WE LOVE

From Our Friends: RESET Content’s Markus Walter

Markus Walter is a fantastic director across branded content, music videos, and narrative film.

ALL, NEWS, THE WORK WE LOVE

Pucho Mentasti directs Así Somos for Tecate

Nomades is out with a new spot for Tecate that is equal parts rock and roll and all out cerveza-fueled adventure, directed by Pucho Mentasti and produced by us here at The Lift.

ALL, NEWS, THE WORK WE LOVE

We are excited to welcome MANSON to The Lift’s roster!

There's a new creative addition to The Lift family, arriving by way of Spain.

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Cascades of color with Nissan and Nunchaku’s Roi Ricci

An explosion of color characterizes this fun spot for Nissan, directed by Roi Ricci and shot in collaboration with Nunchaku from agency Terán / TBWA.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE, THE INDUSTRY WE LOVE

Spot On: Sanctuary Content’s Cole Webley

Sanctuary Content's Cole Webley has directing some of the most compelling, realistic, and raw stories you can find across the industry, for brands like Purina and New Balance.

ALL, NEWS, THE MEXICO WE LOVE

Around the world with Arts & Sciences’ Matt Aselton for Delta

The airport ritual is universal.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Touring Luis Barragan’s Cuadra San Cristóbal

Cuadra San Cristóbal sits just outside Mexico City, as a stunning equestrian estate designed by architect Luis Barragan.

ALL, NEWS, THE MEXICO WE LOVE

Gabe Ibañez charts new paths for Nissan

The Nissan Pathfinder is front-and-center in a new campaign for the local market from Gabe Ibañez.

ALL, THE WORK WE LOVE

Spot On: Furlined,’s Henry Hobson

Henry Hobson is a gifted director across commercials, branded content, and features.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

There’s never-ending great work from Epoch Films

Epoch Films is always up to something exciting.

ALL, NEWS, THE MEXICO WE LOVE

Bullitt’s Diego Contreras is back with an invigorating film for Reebok

We welcomed Bullitt’s Diego Contreras back to Mexico to shoot an inspiring new brand film for Reebok.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Spot On: RESET Content’s Adam Hashemi

We’re excited to have Copenhagen-born RESET Content director Adam Hashemi in Mexico for an upcoming project.

ALL, NEWS, THE MEXICO WE LOVE

FKA twigs Directs Nike’s “Do you believe in more?” Campaign

FKA Twigs is Nike’s new ambassador, and she creative directs an entrancing new campaign for the brand.

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A Year (and then some) in Slates

There’s no film moment more iconic than the clap of the slate and the yell of “action.”