ALL, NEWS, THE WORK WE LOVE

The best condom spot you’ve ever seen from Skunk’s Greg Brunkalla

Sagami Original Condoms celebrates acts of love in the most inventive way courtesy of Skunk’s Greg Brunkalla.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

From Our Friends: Biscuit’s Clay Weiner

Biscuit is back in Mexico, and in honor of a new collaboration with the team, we’re celebrating the work of director Clay Weiner.

ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE

Quentin van den Bossche returns

Quentin van den Bossche returns to Mexico City this week for a new project that brings back old friends.

ALL, THE WORK WE LOVE

From Our Friends: Jordan Bahat’s “The Bullet”

The Vimeo Staff Pick-laden reel of Caviar’s Jordan Bahat is truly something to behold.

ALL, THE WORK WE LOVE

Spot On: Aaron Stoller of Biscuit Filmworks

Aaron Stoller’s sense of humor is something to write home about.

ALL, NEWS, THE WORK WE LOVE

Sibling Rivalry’s Harrison Boyce in black-and-white

Sibling Rivalry’s Harrison Boyce is a talented director, cinematographer, and BMX athlete.

ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE

Making something special with Diktator and Lex Halaby

We have something really exciting in the works with Diktator and Lex Halaby in collaboration with Ogilvy Mexico that marks a first for us here at The Lift.

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Cannes Lions: A Recap

We returned to the sun-soaked festival for a week of celebrating industry favorites, welcoming the Fireflies riders, and drinking many glasses of rose.

ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE, THE INDUSTRY WE LOVE

We are joining forces with JW Collective in London

We are excited to announce that The Lift has joined the roster of JW Collective Partners in London.

ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE

Bullitt’s Diego Contreras returns

We love it when directors return to Mexico to shoot with us, and as such, we are pleased to welcome back Bullitt and director Diego Contreras.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Spot On: Skunk’s Greg Brunkalla

Skunk returns to Mexico City, this time with the talented director Greg Brunkalla at the helm.

ALL, THE WORK WE LOVE

We’re headed to AICP New York this week

We’re off to New York this week to celebrate AICP with many of our friends and collaborators across the advertising space.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE, THE INDUSTRY WE LOVE

The Lift’s Managing Partner Avelino Rodriguez talks to The Beak Street Bugle

The Beak Street Bugle, a leading online publication in the UK covering the advertising industry, sat down with The Lift’s Managing Partner Avelino Rodriguez to discuss the origins of The Lift and the evolution of commercial production in Mexico.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE, THE INDUSTRY WE LOVE

Image styling in Mexico: An interview with Chëla Olea

Chëla Olea is a Mexico City-based image stylist, who we have had the great fortune of working with on projects for StubHub, Bacardí, Tequila Avion, and nearly 50 other projects.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Director profile: Ian Pons Jewell

It’s been quite a few years for Ian Pons Jewell. Between signing to one of the best production companies in the world, picking up a slew of awards, and besting himself on every next project, there’s always something happening with the young Berlin based director.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Spot On: Partizan’s Eric Lynne

Eric has directed spots for Heineken, Volkswagen, United Airlines, Viagra, and more, collecting Gold and Silver Cannes Lions, British Arrows, Clios, One Show, D&AD, Eurobest, LIA, and Creative Circle awards along the way.