Spot On: RESET Content’s Adam Hashemi
We’re excited to have Copenhagen-born RESET Content director Adam Hashemi in Mexico for an upcoming project.
Park Pictures’ Christian Weber is back for more
Christian Weber joined us last year in Mexico to shoot a project that for one reason or another never saw the light of day.
HPE Celebrates a Connected Future with Sibling Rivalry’s Gerald Ding
Hewlett Packard Enterprise (HPE) is wishing you a happy new year via this video message directed by Sibling Rivalry’s Gerland Ding and shot with us here in Mexico.
Spot On: Station Film’s Lena Beug
We’re excited to have director Lena Beug of Station Film here next week on an as-yet-unnamed project.
A Look at Tecate’s Brilliant Advertising
Tecate has a strong tradition of making great campaigns that get a lot of attention.
From Our Friends: Skunk Comes to Mexico
Take a moment to familiarize yourself with some of Skunk’s latest, best, and brightest.
Spot On: Tahliah Debrett Barnett aka FKA twigs
Academy Films calls her a creative polymath.
The Fine Work of Academy Films
Over the years, we’ve had the pleasure of working with Academy Films and A+ on several projects with a slew of their talented directors like Martin de Thurah.
Spot On: Gabe Ibáñez
Gabe Ibáñez is a powerhouse filmmaker and one of the incredibly additions to our own roster here at The Lift. We have a few upcoming projects with Gabe and wanted to share a bit about the accomplished director as a precursor to his new branded projects.
Ciclope Festival takes over Berlin
Congratulations to our friends who took home honors and were shortlisted at the Ciclope Festival!
Emily Kai Bock directs an Energy-Fueled Spot for Timberland
Timberland is active on the streets of Mexico City for a new spot directed by Epoch Films’ Emily Kai Bock.
Directors Through the Years: Part Two
It’s hard to talk about any project we’ve worked on without calling out the directors. They are at the center of every spot, music video, and film, and provide for the creative vision that catalyzes our whole team to work.
Directors Through the Years: 11 Years of The Lift
A great director is the focal point for any project we work on. We’ve had the tremendous pleasure of working with many legends over the years, and fostering a director roster of our own that manages to command and convey the most beautiful creativity on the many projects that come our way.
An Evolution in Design and Influence
Over the past 11 years, The Lift’s graphic presence has changed dramatically. The design elements of our identity have always been tied to Mexico, what we see around us, and how we impact our environment, and as times have changed, so have we.
The Most Memorable On-Set Experiences, Part 2
In celebration of our anniversary on October 15th, we’re revisiting some of our favorite moments of the last 11 years.
The Most Memorable On-Set Experiences, Part 1
In celebration of our anniversary on October 15th, we're revisiting some of our favorite moments of the last 11 years.