Remembering the Legacy of Diana Kennedy
Diana Kennedy spent her life documenting and sharing the regional food cultures of Mexico. The British-born cook and writer moved to Mexico with her husband in 1957 and fell in love with our country, where she lived until her recent passing on Sunday, July 24, 2022 at the age of 99.
Alex Kahan’s Surreal Straight 8 Shootout Entry “Baba” Rethinks How We Communicate
Straight 8’s annual Shootout is a test of wit and creativity.
How Bicycles Took Over Mexico City
The bicycle-boom took over the world and maintained a strong hold in Mexico City which has only grown since bikes have become more accessible and affordable over the years.
The Present and Future of the Film Industry: The Statistical Yearbook of Filming in Mexico City 2021
From The Lift’s inception through today, we have worked to position Mexico City - and our country at large - as the epicenter of audiovisual production.
Celebrating the AICP 2022 Shortlist
Congratulations to our friends and family nominated for this year's AICP Awards!
Meet Francesco Calabrese
Italian director Francesco Calabrese is not the first to fall in love with Mexico. While working on a previous project, he became deeply connected to our country and those working in the audiovisual industry here and knew it was the perfect place to engage with other creatives.
Inside Stories from Tultepec’s Annual International Pyrotechnics Festival
The Lift's Lisette Poole attended this year's International Pyrotechnics Festival in Tultepec. Read more to hear from attendees on their experience and to see images taken by Lisette herself.
The Lift Helps Apple’s Underdog Crew Avoid the Office
Apple knows the Work From Home phenomenon has its perks - and showing off the portability and adaptability of Apple products was a task built for their iconic “Underdog” crew - a group of comical, unconventional thinkers they have used across multiple advertising campaigns.
Teniente Harina: From Hit Sketch to Hit Series
In 2019, a sketch comedy series by the name of Tiente Harina took YouTube by storm. Now, The Lift is bringing the adored story to long-format streaming services in a new 8-part series by the same name.
From Our Sisters at The Lift
Empowerment is at the core of our mission at The Lift. As we work towards our many goals, we are proud that the women on our team act as key components in building our future and shaping the film industry as a whole.
The AICP Awards Make A Global Statement
The Lift continues to be a strong supporter of and participant in the AICP Award's global landscape.
Super Bowl LVI: Celebrities, Commercials, and Celebration
Super Bowl LVI had it all: Emotion, drama, nostalgia, iconic pop stars, legendary rappers, and of course, lots of advertising.
“La Usurpadora, The Musical”, A New Production from The Lift
The romantic drama is now taking on a new form as The Lift and Pantelion Films team up to turn it into a feature length musical directed by Santiago Limón.
Congratulations to the 2021 Ciclope Festival Winners!
A recap of Ciclope's in-person festival in Berlin.