Location Guide: Escape Your Winter Here
While whatever hellish weather is being unleashed in some of the formidable climates around the world, might we suggest a trip to Mexico to help you unwind (or to help your fingers thaw enough to get some work done?).
PRAT is Back!
We couldn’t be happier to announce that Jose Antonio Prat is back with The Lift for representation.
From Our Friends: Biscuit Filmworks’ Andreas Nilsson is Ad Age’s Most Awarded Director for 2014
It might take epic splits to get you there, but our friends at Biscuit Filmworks take home some serious gold with Andreas Nilsson being honored as AdAge’s Most Awarded Director for 2014.
Common Misconception: First ADs
Over the course of our (nearly) ten years as The Lift, we have had the great fortune of working with many brilliant first Ads, who all call Mexico home.
Exclusive: Photographer Nikolaj Møller’s Mexico
As part of our continued work with CPTM, Nikolaj Møller headed down to Mexico City to shoot a stunning still photography project for the brand.
Meet Your Maker
In a world where everything is completely customizable, we ask (with Motorola and RESET Content), why not your phone too?
Behind The Scenes: Making Phones With RESET Content
Last month, we had the opportunity to work again with RESET Content and extraordinary director Vesa Manninen on a campaign for Motorola.
An Interview With Los Pérez
An interview with Los Perez. Two incredibly talented people who have shot four commercials in their first month of working with us at The Lift.
Common Misconception: Production Designers
Production in Mexico might seem like a foreign idea to many, but we’re here to make it a little more accessible. As such, we’ve started our Common Misconception series to debunk some production stereotypes of our home and showcase all that production south of the border has to offer.
The Scattered Desks Of Production
For a second, we’re going to pretend that you are all with us at The Lift. You’ve collectively boarded a plane heading nonstop to The Lift HQ in Mexico City. Welcome!
Shortlisted at Ciclope Festival!
Straight from the Ciclope Festival in Berlin (drop us a line if you’re here, too!), we are proud to announce that we’ve been shortlisted in the several categories!
From Our Friends at Furlined
As we set our clocks back this past weekend and get ready for the winter to come, our friends Furlined are one step ahead of the game with their latest campaign for Carhartt, the premier American outerwear and workwear brand.