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Highlights from Ciclope Berlin

Ciclope Berlin has come and gone, and we're still buzzing from the excitement that filled the lively two days.

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The Lift’s production power is headed to Guadalajara

We've got exciting news that we're finally able to share: The Lift is officially touching down in Guadalajara for all things creativity and production.

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We’ve got Ciclope Berlin on the brain

It's one of the best times of the year: Ciclope Berlin is almost here. Leaders across the advertising industry will flock to the colorful city to experience two days of exceptional speakers, networking, and the best film craft in the world.

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Awards season continues at the APA Show

It's been a busy month here at The Lift. From award shows to exciting shoots, there's been a lot in the queue and the flurry continued yesterday with the the APA Show 2019.

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Reports from CraftWorks

Earlier this year one of our favorite industry events, CraftWorks, relaunched in London. Led by David Reviews’ editor, Jason Stone, CraftWorks is a celebration of British advertising, consisting of a set of events featuring discussions and interviews with agency creatives and production teams around specific spots, leading industry topics, debut works, and so much more.

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Celebrating 14 years of The Lift

Happy birthday to us! Next week—October 15th to be exact—marks our 14th year anniversary, and while we love reminiscing on our beginnings and how we've steadily set a new standard for craft in Mexico and beyond, we're celebrating by focusing on what's ahead.

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Highlights from Ciclope Latino

Last week countless creatives and industry friends took to Mexico City for one of our favorite events of the year: Ciclope Latino. Ciclope Latino is the ultimate industry event—as a celebration of craft in advertising and moving image, Ciclope brings together inspired ideas and an endless rush of creative energy in one single place, making…

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Ciclope Festival is on our minds

It’s no secret that we’re big fans of Ciclope Festival. With events and iterations around the world, Ciclope is the ultimate celebration of the dedication to craft and the exceptional work that come from it within the industry. Ciclope Latino is just around the corner and we can hardly wait. But here’s some good news…

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CraftWorks kicks off in London

We’ve got some exciting news for any and all creatives in London: CraftWorks, a showcase for individuals in commercial production, is relaunching next week with its kick-off event in London. The entire CraftWorks program will consist of a set of curated events focused around discussions and interviews with agency creatives and production teams. Whether it…

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Honoring the legacy of Steve Golin

The founder of Anonymous Content was a pioneer in the production space.

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Dispatches from British Arrows

Last week The Lift's Avelino Rodriguez and Jose Barrera headed to London for the British Arrows—and what a celebration it was! We loved celebrating the leading voices in our industry, seeing our friends, and taking in the endless amount of amazing UK creativity on display.

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CraftWorks kicks off again in London

We've got some exciting news for any and all creatives in London: CraftWorks, a showcase for individuals in commercial production, is set to launch its first event next week.

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Creative Cohorts: Ali Brown

Whether it's a thrilling sports spot or a cinematic project that spans the city, we love getting the chance to work with our friends at PRETTYIRD. Coming off of exciting events at Ciclope and a Bacardi project, we sat down with Ali Brown—the Vice President and Executive Producer of PRETTYBIRD—to hear more about her career, creative approach, and so much more.

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Wrapping up 2018 with a location wonder

2018 was quite the year for all of us here at The Lift. From mind-bending projects with collaborators new and old to exciting ventures within the industry, we continuously brought the best creative visions out into the world while redefining what it truly means to work in production.

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Spotlight On: Magali Sagarra

Working in the creative sphere means that no day is ever the same—especially when it comes to the role of a producer. And in this month's spotlight we got the chance to talk with one of The Lift's top producers, Magali Sagarra. From her industry beginnings to some of the craziest projects she's worked on, Magali's pedigree of projects certainly lends itself to excitement all around.

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Our Ciclope International Festival Recap

We're going to be honest: one of the best parts of working in the creative industry is collaborating with inspiring individuals from all around the world. The Ciclope International Festival of Craft is an event that does just that.