ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE

Pushing Our Creative Boundaries with Xbox

The Spanish-Mexican duo, Los Pérez, teamed up with Caviar and 215 McCann to deliver an extraordinary and adventurous new spot for Forza Horizon 5 (Xbox).

ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE

Our New Partnership with Pantaya and Pantelion

Arriving to answer the demand for original streaming content, The Lift has signed a first look deal with LA-based, Spanish-language streaming platform Pantaya and Latino Hollywood studio Pantelion.

ALL, THE WORK WE LOVE

Congratulations to our Friends and Family Shortlisted at Ciclope 2021

After a year of difficult circumstances, we are honored to be recognized at the 2021 Ciclope Festival amongst friends and family.

ALL, THE WORK WE LOVE

Changing the World One Cup at a Time

Lavazza teamed up with our friends at Kanan Films and legendary Mexican Cinematographer Emmanuel Lubezki to create their "I Can Change the World" Campaign.

ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE

Meet Max Luz

Our newest director for The Lift Mexico.

ALL, NEWS, THE WORK WE LOVE

Living in Our Own Bubble with Cineburó and Spotify

Cineburó lifts our spirits with this magical Spotify spot

ALL, NEWS, THE MEXICO WE LOVE, THE WORK WE LOVE

Mailchimp Helps Small Businesses Make Big Waves

The Lift Producer José Aguirre works to highlight the amazing work of small businesses with the help of Mailchimp, Prettybird, and Yanga Casting.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

The Vaccines and Cineburó Remind Us We Are Not Alone

Our family at Cineburó worked with Edge Films to bring The Vaccines' "Alone Star" music video to life.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Our Man in Mexico: Colonia Juárez

Avelino Rodríguez, founder and MD at The Lift, takes us on another journey through Mexico City.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

Celebrating Extraordinary Talent at this Year’s AICP Awards

The Lift Founder Avelino Rodriguez served on the 2021 AICP Awards Committee with the goal of incorporating the creative perspective of Mexico into the judging process. Read more about the winners here!

ALL, THE WORK WE LOVE

From our Friends: Love Song Premieres its First Spot

Our long time collaborator Daniel Wolfe launches new production company.

ALL, NEWS, THE WORK WE LOVE

Finding a Reason To Smile with Colgate

The Lift Producer Regina Fernández explores the idea of happiness with Director Rodney Lucas and Colgate.

ALL, THE WORK WE LOVE, THE INDUSTRY WE LOVE

Congratulations to All Our Friends Shortlisted for the AICP Awards

We are proud to call so many of the 2021 nominees our partners and collaborators.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

By Mexico, For Mexico – Introducing Our New Mexico Website

Our new Mexico sub website is live!

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE, THE INDUSTRY WE LOVE

All Eyes on Mexico at this year’s Cannes Lions Awards

This year, Mexican films and filmmakers were honored with a record-breaking total of nine awards at the Cannes Lions Festival.

ALL, THE MEXICO WE LOVE, THE WORK WE LOVE

José Terán and Santiago Fábregas Reveal The Power of Truth

The campaign highlights education opportunities powered by BBVA scholarships.